The World’s Foremost Outfitter of hunting, fishing and outdoor gear,

Cabela’s, the World’s Foremost Outfitter of hunting, fishing and outdoor gear, was born somewhat inadvertently in 1961 when Dick Cabela came up with a plan to sell fishing flies he purchased while at a furniture show in Chicago. Upon returning home to Chappell, Nebraska, Dick ran a classified ad in the Casper, Wyoming, newspaper reading: «12 hand-tied flies for $1.» It generated one response.

The foundation of the company is its world-famous catalog business. The company produces nearly 100 different catalogs per year, including specialty books focusing on such outdoor pursuits as archery, fly-fishing and boating, as well as massive Spring and Fall Master catalogs. Internationally known as a source of affordable, high-quality outdoor equipment, Cabela’s catalogs are shipped to all 50 states and 125 countries.

Cabela’s, the World’s Foremost Outfitter of hunting, fishing and outdoor gear

 

 

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fishing, hunting

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